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Look, you’ve earned it. Maybe it’s been a big year of adventures. Maybe you’ve just been quietly eyeing that bit of gear for months, waiting for the right moment. Well, this is it.
Wild Earth’s Black Friday Sale is here, and if there was ever a time to treat yourself to that piece of kit you’ve been thinking about, its now! We’ve rounded up our top 10 picks from this year’s sale. Big brands, wild discounts, and gear you’ll actually use. Let’s dive in.
Clif Bars - 30% Off All Clif
If you know, you know. Clif Bars are the OG adventure snack (and a staff favourite for a mid-arvo snack on the shop floor!). Tasty, satisfying, and designed to keep you going when the trail gets long. With 30% off all flavours, now’s the time to stock up your pantry or your pack.

Oakley Endless Adventure Travel Trolley - 20% Off
This is the kind of bag that makes airport travel feel a whole lot smoother. It’s built super tough, has space for heaps of gear, and the expandable compartments mean you’ll never feel short on room. The durable wheels and classic Oakley styling round it out as a go-to for summer getaways. It’ll roll effortlessly through airports and hotel lobbies, though - like every wheeled suitcase - you’ll just have to suck it up when you hit the cobbled streets of Europe.

Big Agnes Rapide SL Insulated Sleeping Mat - 20% Off
Ultra-light but ultra-comfy, this is a standout choice for hikers who value a good night’s sleep without the weight. The Rapide SL has excellent insulation, a smooth sleeping surface, and an efficient inflation system. If you’ve ever gone down the “best sleeping pads” rabbit hole on YouTube, you’ll definitely know this pad - it’s a favourite among gear reviewers for good reason. At 20% off, it’s worth the upgrade.

Salomon Active Skin 8 Running Vest - 20% Off
Comfortable, breathable, and race-ready - the Active Skin 8 is a favourite among trail runners and endurance athletes. It holds water flasks, nutrition, and essentials securely while allowing for full movement and airflow. Great for beginners and experienced runners alike. I guess that seven out of ten runners here at Wild Earth use this vest - it’s just that reliable and popular.
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Fractel Legionnaire Cap - 30% Off
An Aussie-designed cap built for serious sun protection. Lightweight, breathable, and made with recycled materials, the Legionnaire style adds a neck flap for long days in exposed terrain. Save 30% and stay sun-safe this summer.

Sea to Summit X-Bowl - 50% Off
These collapsible camp bowls are legendary for a reason. Light, durable, and easy to clean, they flatten down for efficient packing and come in bright colours so you never leave one behind. With 50% off, they make great stocking stuffers or kit upgrades.

Black Diamond Distance FLZ S22 Trekking Poles - 20% Off
Foldable, adjustable, and built for technical terrain, these poles are a favourite among fast hikers and trail runners. I personally own and use this model for anything from alpine hiking to ultra trail running, and they’ve never let me down. Strong enough for tough conditions but light enough to stash quickly - they strike a great balance between performance and packability.

Illumina X Ultralight Hiking Tent - $199.95
A great entry into the world of ultralight hiking tents, this sub-1.6 kg shelter offers solid weather protection and packability at an unbeatable price point. A friend of mine had never owned a hiking tent before, but when we planned the Overland Track in winter a couple of years back, he picked this one up for the trip. It stood up to everything that trail threw at us and he’s been using it as his primary tent ever since. Perfect for solo hikers or minimalist backpackers wanting to cut weight without blowing the budget.

Matador FlatPak Soap Bar Case - 30-40% Off
If you’ve ever travelled with a wet bar of soap wrapped in a plastic bag, you’ll understand why this is genius. Leakproof, breathable, and ultra-packable, the FlatPak Soap Bar Case is one of our best-sellers and a must-have for hikers, travellers, and van-lifers. It’s perfect for one-bag or carry-on travel, where every bit of space and weight matters. I rate it so highly that everyone in my family now has one - it’s become a bit of a travel essential for us.

SUUNTO 9 Peak Pro - $349.95
GPS, heart rate, barometer, altimeter - all in a sleek, durable watch with a long-lasting battery. The 9 Peak Pro is a serious piece of kit for athletes, explorers, and data nerds who want to track every detail. It’s also a highly regarded watch among runners, thanks to its mix of performance and reliability. At this price, it might just be the best deal you’ll find this Black Friday.

Black Friday is one of the best times of year to upgrade your kit or finally grab that piece of gear you’ve had your eye on. With discounts this sharp, it’s a chance to set yourself up for the summer season and beyond. From everyday trail essentials to serious adventure gear, these are deals that make it easier to say yes to your next trip. Personally, I know a couple of these items will be finding their way into my pack.
Not sure what gear you need for your adventure? Chat with our friendly team of Outdoor Gear Specialists in-store or online today, and don’t forget to share your adventures with us on Instagram by tagging @wildearthaustralia in your next post.