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Headsweats Perspiration Technology Headwear was founded in the winter of 1998 by shoe industry veteran and obsessed cyclist, Alan Romick. Frustrated by the perils of heavy sweat blindness, migrating sunscreen, and odd sunburn pattern on his head through his helmet, he set out to develop headgear that worked. Encouraged by the constant feedback within the local cycling community, he took the best attributes of what was available and improved on them. Starting with one product -- The Cotton Classic -- available at first in just four colors, Alan’s products quietly became elite athlete’s secret weapon around the world, eventually expanding to over 17 different products available in over 140 different colors and styles.
After appearing on a Tour de France rider on the front of the the New York Times sports section, that secret weapon became an open secret and soon Headsweats were running in and winning Ironman Kona, The Head of the Charles Regatta, countless marathons and bike races around the world. With well over a million hats delivered, Headsweats now has more triathlon finishers and podiums than any other headwear company.
Today the Headsweats line includes washable, airlight, supremely wicking hats that now dominate the triathlon, rowing, adventure racing worlds. The success and a spirit of innovation at Headsweats, along with unsurpassed customer service, helped to establish Headsweats as the front runner in a very competitive cycling category. Alan continues to work relentlessly to bring the most cutting-edge, advanced and fun headwear products to new markets for construction workers, chefs, police forces, snow-boarders, and marathoners alike.